“Give clients what they want – not what you think they need”, digital pioneers tell law firms

Three leading digital pioneers yesterday told law firms to “give clients what they want” rather than what they think clients want, whether that is a daily blog or free legal documents.

Speaking at the Legal Futures‘ NatWest mmadigital From Click to Client conference, Paul Hajek, principal of Clutton Cox in Gloucestershire, said the internet still had a “huge way to go” in the law.

Mr Hajek, the first solicitor to write a conveyancing blog, said his website now hosted 800 blogs and its conveyancing landing page had a 30% conversion rate, with a third going on to become clients of the firm.

Read the full story at Legal Futures.

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