Why law firms should start planning festive marketing content now according to Epigram

The holiday season is just around the corner, and it’s the perfect opportunity for law firms to add a little festive cheer to their marketing and business development efforts. While much of your year may be focused on serious, business-first communications, Christmas offers a chance to connect with clients and colleagues in a more personal, engaging way.

Why Festive Content Matters

Show the human side of your firm

The holidays are a great time to let your personality shine. Clients love seeing the people behind the business, and lighter, festive content—like team holiday messages, seasonal posts, or even a simple thank-you video—can make your firm feel more approachable and relatable.

Stay top of mind

A thoughtful Christmas card, branded gift, or a festive email shows clients you value them. These small but meaningful touches help keep your firm front of mind as they start planning for the new year.

Build stronger connections

The holidays are all about gratitude and connection. A personalised card, a warm email, or even a creative branded gift can be a great way to thank clients and colleagues for their partnership—and remind them why they love working with you.

Boost your engagement

Holiday-themed content often gets great engagement on social media. Whether it’s a festive message or a fun seasonal campaign, it’s an easy way to bring some extra attention to your firm while spreading a little cheer.

Start early for a stress-free Christmas

The best festive marketing feels effortless—but that takes planning. By briefing your holiday content now, you’ll have time to get everything just right, from beautiful Christmas cards to eye-catching emails or thoughtful branded gifts.

Let Epigram help you spread the cheer

If you’re not sure where to start, don’t worry—that’s what we’re here for. Whether it’s designing bespoke Christmas cards, crafting festive emails, or brainstorming branded gifts that will leave a lasting impression, we’ve got the creative expertise to make your holiday marketing sparkle. Get in touch with us today, and let’s make this your most memorable Christmas yet!