Closing the client service loop with advice from Elite

This article was first published in the March 2025 issue of Briefing Magazine

Today, the way that law firms provide services has as much impact on client satisfaction as the legal outcomes they deliver. Lawyers invest heavily in cultivating strong inter-personal relationships with clients to ensure they are meeting their specific needs and exceeding their expectations, thereby strengthening client bonds.

Truly innovative firms recognise that technology can play an important part in bringing lawyers and clients closer. These tools can help firms connect with client better via clearer communications channels, streamline processes to save time and effort on both sides, and provide visibility.

By creating a smooth-running experience, clients feel confident that their firms have everything under control. However, unexpected changes may arise, potentially undermining the sense of trust and goodwill that has been built up so far.

This is all too often the case at the final stages of a matter, particularly when it comes to invoicing and payments. Here, innovation has lagged behind the rest of legal workflow optimization — decentralised, manual processes are still the norm for billing, leading to errors, delays and confusion.

Read the piece in full here – https://mag.briefing.co.uk/2025/03/11/advertorial-mar25-elite/content.html