See how Promptr CRM has transformed data for enhanced engagement at a global law firm
Client: 1,000-person global law firm
Objective: Give us strategic marketing data
Actions: ‘Spring Cleaned’ the whole 300,000 contact database for a 1,000-person law firm. The project involved contacting clients and contacts via email and post to verify and enhance their details.
Numerous benefits as a result; More targeted mailing lists, better click rates, easier segmentation of opportunities, 30% of the database deleted.
Result: Over 300% rise in response rates to the first three invites sent after the project.